Archive for category Web Design
In the world today where every business organization seeks to have an edge over their competitors, it has become totally crucial that they come up with their very own customized business website and most, if not all, of the upcoming as well as established business owners have their own personalized custom web site which they use as the most effective medium to be communicative with their present as well as potential customers. It is like, every person who wishes to run a successful business has understood the need of going online into the world of internet technology and enjoy the perks and fruits that a good web site can bring in to their business. But if every business web site would ring fruits and perks to the business then why would not every business owner become a millionaire? Exactly! Not every business web site holds the charm and poise of nurturing the business and increasing the profitable gains. It is only the business web sites that have a good web design that hold this quality.
Many small business owners try to save on their money and give the job to a competent web designer or try to do it themselves by searching for web designing tips and tricks on the internet. Well, news flash people! Saving a few bucks can cost you in the long run and therefore, consider this money as a wise investment. If you are not a professional then leave this job to a professional web designer who will come up with a much better web design, just make sure that you effectively and rightly convey your needs and demands.
Still wondering why a good web design is so important for your business? Well, here are our top 5 reasons that are good enough to help you
- Increased Exposure
Let’s face it. Internet has made the world a really small village. The better the web site design and the more the professional look of your web site, the more exposure you receive.
- First impression matters a lot
Have you ever heard people saying “first impression lasts forever”? well, if not forever, your first impression will last for a long long time and hence, as your web design will be the first interaction with your present and potential customers, therefore, make it a good one.
- You get opportunities to highlight your products and services in an effective and efficient manner
With your professional website design you will be able to bring to the world what expertise you have to offer and merely, by a good web site design you will be able to convince them to put their trust in you and make their purchases from you.
- More visitors, higher sales
When more visitors will be attracted to you because of your design you will be able to achieve higher sales targets.
- Compatibility with famous browsers
The more professionally designed the web site, the more chances you will have to be compatible with all the famous and upcoming web browsers.
Usually, if you want to have professional designers custom build your site, you must be prepared to dish out at least a few hundred dollars. All this can change if you know where to find the best deals, the best designs for the lowest price. Here’s a rough guide:
First, you must understand that it is a rip off to get companies to design websites for you. Have you ever seen those advertisements in newspaper classified ad sections that offer a 5-page website at $500? These companies are established companies with physical locations, therefore they have to increase the amount they charge to pay off some overheads: office rent, designer’s wages, advertising costs and so on.
Therefore, it would be wise to find freelance designers who work from home. These people are often working from home so they do not have a high operation cost like that of a company. On the other hand, they will be able to design images with quality similar to those of designers from big companies.
However, choose freelancers with care. The best way to do this would be to go to elance.com. There, you can post the abstract of your project and get thousands of freelancers to bid on your project, so you will surely get the best deal. On top of that, you will be able to choose the designers based on their experience, past transactions and ratings, so your value for money is secured.
Another route you can take is to design your website yourself. Think about it, if you only need 5 simple pages to present some simple information, why waste hundreds of dollars for it? Just spend a little time to sit down and do it yourself. You’ll be able to design your own sites even if you do not know a single line of HTML code with the help of WYSIWYG (what you see is what you get) programs such as Microsoft Frontpage, Macromedia Dreamweaver and so on.
For anything to work as expected, care must be taken to make firm, workable plans to execute it and the same goes for web design. With a well thought out web site design, you will be able to create a site that generates multiple streams of revenue for you. In fact, many websites turn into online wasteland because they are not well planned and do not get a single visitor. Gradually, the webmaster will not be motivated to update it anymore and it turns into wasted cyberspace – that is a fact for most static corporate websites.
The crucial point of planning your site is optimizing it for revenue if you want to gain any income from the site. Divide your site into major blocks, ordered by themes, and start building new pages and subsections in those blocks. For example, you might have a “food” section, an “accomodation” section and an “entertainment” section for a tourism site. You can then write and publish relevant articles in the respective sections to attract a stream of traffic that comes looking for further information.
When you have a broader, better-defined scope of themes for your website, you can sell space on your pages to people interested in advertising on your page. You can also earn from programs like Google’s Adsense and Yahoo! Search Marketing if people surf to those themed pages and click on the ads. For this very reason, the advertisement blocks on your pages need to be relevant to the content, so a themed page fits that criteria perfectly.
As Internet becomes more widespread, advertising on the Internet will bear more results than on magazines or offline media. Hence, start tapping in on this lucrative stream of profit right away!
For ease of updating your website, get a Content management system (CMS) – it is as easy as blogging.